Learning and entrepreneurship in the agricultural sector: building social entrepreneurial capabilities in young farmers

In Mexico there are public programs that promote the improvement of the technical and productive conditions of the agriculture sector through organisations such as Produce Foundation Puebla (FUPPUE). This organisation has implemented diverse mechanisms oriented to promoting farmers' technological and productive capabilities. However in some cases when the FUPPUE leaves them, farmers' capabilities and performance decrease within a short period of time. This paper explores the learning mechanisms intended to develop new knowledge and capabilities that are expressed in the adoption of entrepreneurial behaviour by young farmers. The argument is that FUPPUE triggers learning. This organisation helps farmers identify their learning needs and coordinates the process of knowledge transfer to develop lasting technological, entrepreneurial and relational capabilities. The methodology consists of an exploratory case study. The case is the project of 'ranch eggs' and the unit of analysis is the relationships and activities developed within the project.