The Agribusiness for Trade Competitiveness Project (ATC-P), branded as Katalyst, is a pioneer market systems development project contributing to sustainable poverty reduction in Bangladesh. It is implemented by Swisscontact under the umbrella of the Ministry of Commerce, Government of Bangladesh. The project has been operating in Bangladesh since 2003 in three phases.

This publication is providing a glimpse into how Katalyst is realising systemic change by making market systems more inclusive. As a result of the systemic changes, farmers are empowered to increase their incomes and improve their livelihoods, private companies are changing their business models as they recognize the buying power of small farmers and cater to their needs, and the public sector fulfills its role of supporting the poor more effectively by creating conducive enabling environments.

This booklet describes some recent, stand-out innovations and achievements that are the fruits of this future-oriented partnership, fully supported by the Katalyst project. As Katalyst is in its third phase of operations,  some of the milestone achievements of the project are reviewed. The project expects to expand on these successful models to be implemented throughout Bangladesh. 

Voices of Change brings you stories that are representative of the wide range of Katalyst’s work across Bangladesh. The project uses the market development approach, which is an indirect way of working to change the existing market systems as a means to benefit the poor people. In these stories, the beneficiaries share with you the constraints they faced as well as the solutions they found to bring about radical changes in their lives.

In 2014-2016, Katalyst  project and the Bangladesh Crop Protection Association (BCPA) extended their work by training farmers, women, retailers and pesticide spray men on the safe and judicious use of pesticides (SUP). This initiative improved the ability of farmers to select the right types of pesticide, and to use them appropriately with the correct dosage.

Katalyst project has been facilitating awareness raising on the importance of balanced fertiliser application in Bangladesh since 2006.