China is at a critical stage of transformation from traditional to modern agriculture and its agriculture and rural economic sector faces severe challenges of shortage of natural resources, environmental degradation, agricultural disasters, sluggish income growth of farmers and widening disparity between urban and rural areas. The fundamental solution to these problems lies with the advancement of agricultural science and technology.

Since agricultural scientific data are valuable resources in the field of agricultural science and technology, it is important to share scientific data in agricultural science. The paper analyses current situation and existing problems on data sharing in China, based on expounding the connotation of agricultural scientific data. Then some countermeasures and suggestions are put forward to promote the level of the agricultural scientific data sharing

This article focus on studying brand experience under the background of IOT through data selecting and analysis , try to make a service design plan according to the design-driven branding innovation. The study take a local fruit brand as study object named “Taozhiyuan” , not only focus on logo or package but try to establish a co-design platform which all the stakeholders and take part in . This platform is based on the system supported by the Wuxi PeachWell IOT Technology Co. Ltd

With the developing of the agricultural information, it is inevitable trend of the development of agricultural electronic commercial affairs. On the basis of existing study on the development application model of e-commerce, combined with the character of the agricultural information, compared with the developing model from the theory and reality, a new development model electronic commerce of regional agriculture base on the government is put up, and such key issues as problems of the security applications, payment mode, sharing mechanisms, and legal protection are analyzed, etc.

Under the guidance of the agricultural system theory, operational research theory and decision-making support system theory, the regional agricultural development decision support system (RADDSS) was developed in this study ,in which different analysis method and models was integrated. By providing data, right models and analysis methods, RADDSS can assist decision-makers and administrators to solve half-structured and unstructured problems, improving level of management on agriculture. The agriculture in Xuchang has been analyzed using the system constructed in this study.

This publication contains twelve modules which cover a selection of major reform measures in agricultural extension being promulgated and implemented internationally, such as linking farmers to markets, making advisory services more demand-driven, promoting pluralistic advisory systems, and enhancing the role of advisory services within agricultural innovation systems.

In the context of an exponential rise in access to information in the last two decades, this special issue explores when and how information might be harnessed to improve governance and public service delivery in rural areas. Information is a critical component of government and citizens’ decision-making; therefore, improvements in its availability and reliability stand to benefit many dimensions of governance, including service delivery.

An analysis of the impact of simulation modelling in three diverse crop-livestock improvement projects in Agricultural Research for Development (AR4D) reveals benefits across a range of aspects including identification of objectives, design and implementation of experimental programs, effectiveness of participatory research with smallholder farmers, implementation of system change and scaling-out of results. In planning change, farmers must consider complex interactions within both biophysical and socioeconomic aspects of their crop and animal production activities.

The interaction between the organization and the institutional environment leads to organizational change or innovation. As the basic industry of China’s national economy, agricultural enterprises are transmitted from the institutional environment to the internals of the enterprise and are transformed into innovative behaviors, which ultimately form performance.

In recent years, the international status of agriculture in the BRICS countries—Brazil, Russia, India, China and South Africa—has been continuously improved. In 2018, the gross agricultural production of the BRICS countries accounted for more than 50% of the world’s total. Further strengthening the developing cooperation of the BRICS countries is of great significance for ensuring global food security.