ICTs are being increasingly used for Knowledge Management (KM) nowadays. In spite of this, rapid deployment of ICTs for KM is a major challenge. This paper explores the challenges in using ICT for KM using the case of “agropedia” – an ICT mediated knowledge management platform for Indian agriculture. The paper argues that KM is no more a technical challenge, but rather constrained by social and organizational barriers. Without initiating institutional and policy changes in addressing these barriers, KM continues to elude Indian agriculture.