The authors aimed at knowing how different learning methods, such as video shows and workshops, change farmers’ knowledge, attitudes and practices about botanical pesticides. This paper explains how video engages men and women farmers in spreading botanical pesticides across 12 villages in Bogra District, north-western Bangladesh.The authors conducted ex ante and ex post surveys among farmers from November 2009 to September 2010. For data analysis, the authors used t-test and McNemer and Wilcoxon sign rank tests.