Agricultural marketing is the main driving force for economic growth. But it is poorly developed in most developing countries. The main cause for the poor development of the agricultural production is the poor development of the agricultural marketing. To overcome this problem the government of Ethiopia has developed a master plan to enhance market oriented production. To realize this plan different projects have been developed and implemented in different parts of the country.

The agro-ecosystem is a system composed of population, natural resources and economic activities related in a dynamic interaction in terms of socio-ecological and socio-economic relations conditioned by endogenous and exogenous factors. With time, the agro-ecosystem undergoes changes. By analysing the agro-ecosystem dynamics over a period of time, we can plan the agro-ecosystem for higher level of production and productivity, achieving higher level of resource use and environmental efficiency and maximise food security as well as livelihood security.