The study focuses on how levels of innovation, measured by complexity and investments requirements of the adopted technologies, relates to innovative behavior and complying with social responsibility practices, as two indicators of the farmer's behavior towards innovation. A typology of farmers with different technological
levels was constructed based on multivariate techniques, according to the adoption of seven technologies. The main objective of the study was to relate SR and innovative behavior to the technology clusters
This paper analyzes the status of Pakistan’s agriculture in the world and quantifies the potential of improving productivity and quality of value chain at its different nodes. A great potential of expansion in the value chain of large number of agricultural commodities produced in Pakistan are observed. Just bringing the average crop yield levels at par to the world average yield can generate over US$11 billion additional revenues to the producers. Despite lower yield, majority of commodities have lower prices compared to the world average prices at the farmgate.
The primary aim of this research was to examine the factors influencing behavioral intention of farmers to use ICTs for agricultural risk management. The past research reveals that many researchers had tried to determine factors affecting behavioural intentions of the respondents and TPB has been applied as technology acceptance model in various contexts. However, predicting behavioral intentions to use ICTs for agricultural risk management has not been evaluated from the actual field. Therefore, the data were collected from 360 farmers through multistage cluster sampling technique.