Within agricultural innovation systems (AIS), various stakeholder groups inevitably interpret ‘innovation’ from their own vantage point of privilege and power. In rural developing areas where small-scale and subsistence farming systems support livelihoods, dominant policy actors often focus heavily on participatory modernization and commercialization initiatives to enhance productivity, access, and quality. However, existing social hierarchies may undermine the potential of such initiatives to promote inclusive and sustainable farmer-driven innovation.