This paper synthesizes Component 2 of the Regoverning Markets Programme. It is based on 38 empirical case studies where small-scale farmers and businesses connected successfully to dynamic markets, doing business with agri-processors and supermarkets. The studies aimed to derive models, strategies and policy principles to guide public and private sector actors in promoting greater participation of small-scale producers in dynamic markets. This publication forms part of the Regoverning Markets project.

Rural extension is a process of work and accompaniment with the producer aimed to sustainable development of their skills. In Mexico, a series of extension models have been adapted, that goes from the US, implemented in the early 1980’s, to the hub model or innovation node (platform - demonstration module - extension area) applied since 2010 under the MasAgro Program. The aim of this paper is to analyze the various processes of extension in Mexico.