The quality of rural extension and advisory services is a crucial element in fostering innovation and rural development. This article aims to clarify the concept of quality of rural extension and to develop a preliminary theoretical framework. An ample literature review was conducted in search of articles on service quality and quality of rural extension and advisory services. The first part presents the main results of the literature search on quality of extension services. The definition of quality is not universal.

Policy brief No. 1. In recent years, food consumers have become in- creasingly aware of and concerned about the sa- fety of food products. As a response, public and private actors have introduced different standards to ensure that food safety reaches the degree de- manded by consumers. Developing countries often lack the institutional capacities and financial and non-financial resources to comply with standards.